CAPI (Computer Aided telephonic interviews) is the method which is relatively time and cost effective. It eliminates the requirement of transcribing the data as the data directly gets stored in the computer. Further the computer programme can also be customized to convert the data directly into statistical analysis.

With the experienced and qualified interviewers Trident has successfully used this technology in many studies across domains and helped their clients to achieve better and faster results.

CAPI Advantages:-

Eliminates the requirement of scrutinizing the data

Helps to further screen out the respondents

Has a global reach of the audiences as the format can be uploaded on the websites too.

Time and cost effective